Pentawards 2022, Italy is among the countries to receive the highest number of awards
After the gala ceremony held at the Royal Opera House in London on Sept. 23, Pentawards reveals the winners of the 2
022 edition of the world’s leading packaging design awards. Now in its 16th year, the 2022 competition received over 2,000 entries from more than 60 countries across continents, with China, the United Kingdom, Spain, the USA, Japan, and Italy receiving the highest number of awards. Out of all the entries, over 600 were shortlisted by the competition’s international jury and revealed earlier this year. Top winning agencies include Backbone Branding with 10 awards, Auge Design, Denomination, Pond Design, and SeriesNemo with 5 awards each. This year’s Special Awards, which recognise remarkable achievements in packaging design by individuals and agencies, were also handed out:
- Design Agency of the Year – SeriesNemo, Spain
- Industry Disruptor Award – Davide Mosconi, Auge Design, Italy
- First-ever Core Award (10+ wins) - Backbone Branding, Armenia
- NXT-GEN, Best Student Work – Martí Garcés Muntalt, Lesley Melissa Batista Víquez and Trinidad Mosso Tupper, ELISAVA, Spain
Using cutting-edge aesthetics whilst prioritizing sustainability and eco-consciousness, Shenzhen Urban Forest designed a compact and portable travel neck pillow where the outer silicon packaging doubles as an air pump. Standing out for its innovation and functionality, the tree-shaped shell-like outer packaging works both as a storage bag and a functioning air pump thanks to the elastic property of silicon, encouraging consumers not to dispose of it and cleverly revolutionising the way inflatable pillows are utilised.
Italy at the Pentawards
Five golds, five silvers and eight bronzes go to Italy, for a total of 18 awards won. Two of the award-winning projects were created as part of Brand Revolution LAB 2021, a supply chain workshop that brings together brands, creative agencies, printers and material suppliers each year.
A gold in the Brand Identity & Connected Packaging category goes to "When in the Woods," a project created by The6th for Oasyhotel in collaboration with paper mill myCordenons, printers Lazzati Industria Grafica and Grafical, and technology provider HP. A silver in the Home, Leisure & Other Markets category goes to "Welcome Foodies," created by Lateral Creative Hub for GustOsa, together with ICO, Grafical, HP and Konica Minolta.
The most awarded Italian agency is Auge Design, which received five Pentawards: a gold in the Brand Identity & Connected Packaging category with the project "The Perfect Pop"; two silvers, one in the Luxury Home & Decor section with a project for Ginori 1735 and one in the Food category with the packaging for La Leccia moncultivar extra virgin olive oil; and two bronzes, both in the Food category for the packaging created for Bahlsen Seasonal Range and for that created for Sammontana Classics.
Two awards go to CBA for the same project: the pack for Meracinque rice wins a silver in the Sustainable Design category and a bronze in the Food category.
Berlin Packaging EMEA, supplier of glass, plastic and metal packaging and closures, also wins two awards: a gold in the Professional Concept category with the primary and secondary pack for Ninu and a bronze in the Sustainable Design category for Branch Basics homecare products.
Also honored was Spazio di Paolo, former winner of the "designer of the year" award at Pentawards 2021, with a silver in the Beverages category for the label and pack for Berlucchi FZ90.
The other awards given are: a gold in the Food category at nju:design for Tenute Tortorella oil mill labels; a gold in the Sustainable Design category to Reverse innovation for the Carte D'Or affogati packaging; a silver to Emilio Lamura & Alessandro Latela in the brand identity & connected packaging category with the project for Concettina ai Tre Santi; a bronze in the Beverages category to River Advertising for dual immersive collections of San Pellegrino and Acqua Panna; a bronze to Onlab in the Home, Leisure & Other markets section for the stationary Kit 365-2022-an epic year project; a bronze to Granzotto Mazzer in the Sustainable Design section for the labels of VI-NO! and finally a bronze in the Student Concepts category to Amr Ibrahim Mousa of the Politecnico di Milano.
You can visit the gallery of all the winning projects of the 2022 edition here.
27/09/2022
